Monday, 28 January 2008

Magazine layout


this is my current layout, but there is many things i want to change. first off, the background colour, i want it to be White because it is easier to read and looks professional. When i printed it out, the font size and images looked too big. I suppose this is why we are doning it for both print and web, to show us the difference between the two.

I did some early photoshop knock ups of some other layout ideas, i think i will go back and think of something that looks better.

Tuesday, 15 January 2008

Oh DEAR!

Haven't blogged in awhile, it's a bit of a difficult time at the moment. Trying to find somewhere to live, which means i have no net!!!!! SHOCKING.

I'll get back on to things right away.


Speak soon.

Monday, 10 December 2007

Artist Statement

Artist Statement

What my final image is about?
My final image is advertising CLC “contact lens camera.”
A contact lens that can take a picture, like a digital camera in your eye.

This idea came to me in two parts; first of all I had been watching many sci-fi films. In these films there are many different eyepieces, some that zoom others to record footage and some films show you the view through a cyborgs/robots eye. I started to think along these lines an interactive eye. Second part was when I was out and about taking photos. I couldn’t get the photo how I saw it. That’s when it clicked a camera that took a photo of exactly what you saw. The idea is that you get picture perfect images everytime.

Monday, 3 December 2007

2020 brief blink animation

Read title.
CLC 2020
If this doesn't work, right hand click and open up in a new wndow.

I really wanted to make a short film advertisement, however i realised that i've not got the skill or resources for what i want to do. So along with a poster i will design i think i am going to do some animation/web based adverts.

Saturday, 1 December 2007

2020 Animation

I was messing around with logo ideas and i quickly did this animation fade. It is rough, could be smoother, but the idea gets across. CLC 2020 this the name of my product.




CLC 2020

Monday, 26 November 2007

2020 brief research.

I was up last night thinking of great ways of advertising. The best advert is to get people interested in the product who aren't usually interested in it. This got me thinking about Nintendo, the way they have marketed the DS and the WII is unbelievable. They some how changed a male dominant business into family fun.

Here are some adverts form Nintendo and then some from other leading brands.


















As you can see Nintendo advertisements are all about the FUN side, the DS ad even had a well known celebrity, A FEMALE celebrity. This engages everybody and they have opened up the gaming wide to a wider audience with clever marketing.
The Sony and microsoft ads were either about the technology or just a little strange. I can't imagine a grand parent or a mother being interested in these advetisements.

With my CLC being a very technical piece i think i'll concentrate advertising the fun side rather than the technical side.

Monday, 19 November 2007

2020 future brief research.

I haven't blogged in awhile.
This isn't anything too interesting from an outer siders view, but it is a bit of research into Canon Adverts.

For this brief i think i am going to create a short 20/30 second advert on a Contact Lens Camera or CLC as i will call it. Canon are the leaders in photography so i thought it would be a good start to see how they sell there product.




This one doesn't really sell the camera, rather what you can do with the camera. It doesn't mention any features, just gives you a feeling of adventure you can have with the camera.








Again doesn't really tell me any of the features, goes for a extreme stylistic look. Doesn't work on me, but i can imagine gadgit geeks would love it.






THis one is great...doesn't make any sense.



What happened to selling a product on its merits rather than a strange lifestyle????

Although i say this, but i want to create a cheesy ad.

LIKE THIS>>>


ADD THIS >>>


Colgate...they know how to sell!

OH WAIT! i can't forget this all time classic from gilette



On the flip side i will also create some more serious flier and poster designs...